Mowalola and Jordan Brand Enter a Surreal New World With “Something’s Off”

Mowalola and Jordan Brand are pushing the Air Jordan world into something stranger.

The “Something’s Off” collection is centered on a reworked Air Jordan 14 mule, alongside oversized leather, faux fur, translucent tartan, and fitted performance pieces.

The campaign takes place inside an abandoned hotel and features Alek Wek, Chxrry, Tezzus, and Pz’, connecting the collection to Mowalola’s wider mix of fashion, nightlife, and underground culture.

A temporary retail and exhibition space will also open on Oxford Street in London, with the full collection dropping September 19 through Mowalola.